|
Four
Oaks Trade Show is the UK’s premier show for ornamental horticulture,
and now in its 42nd year. The glasshouse venue has a relaxed and
informal atmosphere well suited to the event and the industry. It is
cost-effective and user friendly with none of the restrictions of the
purpose built exhibition halls.
Plants
are the most prominent feature of the show, accounting for over 50% of
exhibiting companies, with associated supplies and services from
production to point-of-sale. Exhibits will include a wide range of
glasshouse equipment and machinery from seeders and handling equipment
to fully automated transplanting systems.
Overseas
exhibitor numbers last year exceeded 30% of the total. The visitor
profile which is truly international, includes commercial growers,
garden centres and retailers, farm shops, local authorities,
landscapers, garden designers and florists. The show is a combination
of business and social activity, but above all it is a buyers show,
which is particularly attractive to the grower retailer and the
independent garden centres.
The
site currently offers 13,000 m² of covered exhibition space all on
concrete floors. Operating on our own site, we are able to offer
exhibitors a level of flexibility and service that cannot be matched
elsewhere. Unrestricted access during the week prior to the show, with
free handling and free secure storage before and after the show,
relieves the pressure of the September show circuit. Deliveries will be
accepted 24 hours from the Friday onwards. On show days, beverages and
packed lunches are served to the stands and are free of charge. The first day will close with an exhibitors’ Supper, also free of charge. It is all part of a service that makes this show unique.
The
cost of exhibiting is modest, with no hidden extras. Outside plots are
also available which add an extra dimension to the site and offer a
cost-effective option to companies who by the nature of their product
need a larger site.
The
publishing contract for the official exhibition guide and trade
directory has again been awarded to Horticulture Week who are sponsors
of the show. This will guarantee a pre-show circulation of 22,000. A
Spring newsletter is also published by the Organisers in April with a
circulation 20,000.
To
discuss stand availability or any other aspect of the show, please call
me at any time. Copies of the Exhibition Guide and Trade Directory 2011
are available on request and are free of charge.
|