Freskon aspires to be the industry benchmark in the Balkans and Southeast Mediterranean where exhibitors and visitors will have the opportunity to meet and get to know what's new in terms of fresh fruits, vegetables, logistics, machinery and packaging materials.

The Freskon addresses to:

• Importers - exporters of fruit, vegetables
• Packers and handling of fruit and vegetables 
• Transport companies and logistics

Freskon includes: 

• Hospitality program for trade visitors from target countries of abroad.
• It organizes B2B meetings with companies from the Balkans, Europe and Southeast Mediterranean.
• It organizes workshops, conferences and parallel events.
• Features targeted media plan for promotion.